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Senior Manager, Category Leadership

For more than 120 years, The J.M. Smucker Company has brought families together to share memorable meals and moments. Guided by a vision to engage, delight, and inspire consumers through trusted food and beverage brands that bring joy throughout their lives, Smucker has grown to be a well-respected North American marketer and manufacturer with a balanced portfolio of leading and emerging, on-trend brands. In consumer foods and beverages, its brands include Smucker's , Folgers , Jif , Dunkin' Donuts , Crisco , Caf Bustelo , R.W. Knudsen Family , Sahale Snacks , Smucker's Uncrustables , Robin Hood , and Bick's . In pet food and pet snacks, its brands include Rachael Ray  Nutrish , Meow Mix , Milk-Bone , Kibbles 'n Bits , Natural Balance , and Nature's Recipe . The Company remains rooted in the Basic Beliefs of Quality, People, Ethics, Growth, and Independence established by its founder and namesake more than a century ago. TITLE Senior Manager, Category Leadership LOCATION Orrville, OH REPORTS TO Director, Category Strategy The primary responsibility of this position is to lead in the development of key components of JM Smucker's Category Leadership capabilities for a specific category to deliver JMS & Category business results. Leads in the development of, Category specific or retail oriented insights and Category Leadership materials across multiple functions. The position is expected to be the go-to category expert, responsible for providing in-depth category, retail, consumer and shopper expertise. KEY RESPONSIBILITIES Develops Category Leadership Plans (CLP) Strategy, Initiatives and Content Develops Category Leadership Plans (CLP) / Department roadmaps of compelling category strategies that drive the category's future growth potential Develops 4P Guiding Principles   Provides thought leadership Collaborates and influences across the various SBAs Develops Retail Oriented Insights  Develops retail oriented insights analytics Leverages available data and insight resources to identify and create new insights and category opportunities Customer & Customer Team Engagement Participates with Sales on top customer calls and solution / initiative development to drive the Category & JMS business Collaborates with Sales & Category Leadership teams to demonstrate JMS Thought Leadership at retail Provide category consultation at internal and external meetings to provide context, direction, and guidance regarding potential actions Brings back retailer and sales team learnings to JMS & SBAs All Other Provides project support and resolves issues, as needed Identifies requirements for tool development and data support systems SELECTION CRITERIA Education Bachelor's degree required Experience 6+ years Consumer Packaged Goods history is required 3+ years Shopper Insights or Category Management experience is required Experience in retailer relations a plus Experience working cross functionally in a Headquarter environment preferred Other Strong communication skills (verbal and written) Strong technical skills in Excel, Power Point, IRI or AC Nielsen Strong computer and analytic skills Proficient in leveraging Syndicated and Panel Data is required Proficient in leveraging Retailer Club Card Data is a plus 3rd Party data analysis (NPD, Mintel, VideoMining, Kantar) is a plus Advanced Scan aptitude (Market Structure, Store Group Analysis) Travel requirements: up to 15% 102675
Salary Range: NA
Minimum Qualification
5 - 7 years

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